Yo yo yo there 👋 It's your boy Vlad from BCA

Here’s what you’re getting today

• 🤯— From $1.1 to $1.45 Trillion within a week: what's crypto market cap growth secret?
• 🔥— Everyone's running to Solana​
• 🎯— Research: What is Web3 Marketing Funnel

---

The Secret Behind the 2023 Bull Market

Close your eyes and take a deep breath…

Can you smell it?

It’s the smell of money pumping into crypto—we’re talking Escobar’s kind of money, folks. 🤑

…the legit type, anyway 😅

In the last week, the big boys moved the market cap from $1.1 to $1.45 trillion.

That's a huge 31% growth.

If you think that’s remarkable, wait till you see the growth charts for altcoins (Solana’s been pumping hard—more on this later.)

… and there’s more 💀

Have you seen USDT’s charts? Tether has minted 22.75 billion USDT so far this year—4 billion out of the total amount was from the last week alone.

​
Now, to the main question: what is the secret behind the growth surges?

ETF EXCITEMENT!!!

I won’t bore you with the financial grammar stuff.

What I would tell you is why you should care!

A Bitcoin ETF is simply a bridge between the traditional stock market and the Bitcoin market.

So, any investor can invest in Bitcoin without actually setting up a wallet or learning any Web3 jargon…

They won’t even buy Bitcoin directly. They will buy stocks in a fund that is invested in Bitcoin futures.

TL;DR: "Bitcoin is going public."

Imagine what will happen when a $112 trillion stock market gains access to the crypto market through ETFs.

And to top it all up, last week, iShares Ethereum Trust was registered and has filed an S-1 form with the U.S. SEC. So, an Ethereum ETF is in the making.

---

Chart of the week: Bridge to Solana

$SOL has been pumping for days.

And with a surge like that, there’s bound to be a lot of activities on the network.

We’ve been seeing people bridging to Solana… a lot.

Where are they coming from? Ethereum.

Marqu's dashboard on the Mayan Finance bridge to Solana covers the activity in far greater depth than one chart can, if you'd like to know more.

---

🎯Research: What is Web3 Marketing Funnel

A marketing funnel provides a step-by-step path that takes potential customers from being unaware of your Web3 brand to becoming paying users.

Here are the key stages you should know and how to optimize them for the best ROI.

​

Read research

---

Stay On Top Of Web3 Marketing

Web3 marketing changes fast.

Stay on top of the latest industry innovations to keep your company relevant.

Follow BCA on your favorite platforms to get the latest trends first.

​